You're an entrepreneur with a business and you want to travel too! How do you balance both? It's easier than it sounds.
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When we're talking to clients, potential clients, and business friends, we continue to hear these three things as major struggles for small business owners. We wanted to break them down and make them more manageable for you! Today's post is a quickie but it's really important to have these three things under control!
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This post will walk you through the three phases of determining who and what you need on your very own business team! These ideas and concepts are courtesy of our very own Dannie Fountain, MSHR unless otherwise noted. These ideas and concepts do not replace true legal advice in terms of contracts and workplace legalities.
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Common questions I hear: Should I buy followers? Should I participate in follow for a follow or like for a like? Should I follow then unfollow to gain more followers? Short answer - no.
Long answer - I work by the philosophy that it doesn’t matter how many followers you have, it matters what kind of followers you have - the kind that engage, respond to your questions and ask questions of their own. The kind where learning is almost a two way street - you’re learning as the business owner and they’re learning as the consumer.
As I continue to grow my business, I prefer quality followers over having a large number of followers on social media.
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You're getting excited about your rebrand but you're a little bit nervous that it's not going to appeal to your target market. That's okay! Take a step back and know that before you invest the time and money in a rebrand, it's important to figure out what your target market wants and needs.
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WHAT IS ENGAGEMENT? Engagement at its purest form is the number and types of interactions your account receives on content you share. For Instagram, this means the number of likes and comments your photos garner. Regrams apply as well, but they are much harder to track, so they have been excluded for the purpose of this explanation.
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The term “corporate event” is stretched to refer to an extremely broad set of gatherings, which can vary depending on industry, location, and even time of year. Meetings, conferences, seminars, awards nights, holiday parties, open houses, trade shows, promotional events – pretty well anything that is put on by a company for employees, clients, or possible clients – can fall under this banner, which means planning corporate events can be hugely intimidating. But it doesn’t have to be, because I’m here to help you define your strategy and maximize the impact of your event.
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Sounds crazy, right? There's no way you can run your business in one hour a week. But it's really not that difficult.
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You've figured your PR strategy out. You're ready to get your name and business out in the world with a strong press presence. You hired a PR company or you'll do it yourself. I suggest the last - don't hire a PR company. Why?
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We recently had the opportunity to do some exciting work with A Southern Soiree on overall site updates. Our favorite part of the updates, by far, was the press page. Previously, they used a blog category page for their press page, serving up a long roll of blog posts to clients about their vast (and awesome) press features.
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There is a time in the lifespan of every business where you outgrow your little home office space and it is time to make the decision to move your work-base somewhere else.
Read MoreSYNC is a wildly successful gym in New Jersey - one of the founders is a World Champion and 2 Time Pan American Champion in Brazilian Jiu Jitsu who has also placed in the Gi Pan American Championships.
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